A sleeper is something that goes unnoticed for a long period of time and then surprises everybody when it becomes a huge hit. With wine, the limitation is often a label that just sucks. Whether it’s confusing, contains no salient information as to the contents, has too many words, has too few words, or is just plain ugly, the label fails at its job. Its one, easy, dumb job: to sell the wine.
Before a sleeper can awaken, though, somebody, some adventurous, savvy, charming, cool, and otherwise very appealing person, has to take a chance on it and discover it. Bring it to the fore, into the light, for the whole wide world to appreciate and adore. I bring to you now some sleepers that you should consider bringing home, popping open, and freaking out about, and telling all your friends about. Don’t you want to be that person?
